How ice cream relates to your offers


em's daily đź’Ś

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When you're creating your offer suite,

(AKA- all of the different offers you sell to your ideal buyer)

I want you to think about it in terms of ice cream.

-

Most ice cream places offer three sizes:

Small, Medium, and Large.

All increasing in price $$$.

Some days, I'm not that hungry (& I don't want to spend a ton),

So a small suits me well.

Most of the time, I'm ordering the medium.

My boyfriend is probably always ordering the large.

Paying more is totally worth it for him to get an extra scoop.

The point is-

We have options.

And some of us WILL pay more for more ice cream!

So give your ideal buyer options...

Maybe that looks like:

A low-ticket, cheaper option (like a guide)

A middle-of-the-road option (like a course)

And then a high-touch option (like 1:1 coaching)

If you're struggling to put your offer suite together,

Start here. ^

​

I'm here,

Emily

Helping you become your best marketer.

113 Cherry St #92768, Seattle, WA, 98104-2205​
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Emily Beal

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