em's daily 💌

While working with a client on increasing her pricing for her 1:1 coaching package, she said:

"Paying THAT much for my services?! That seems astronomical! I would never!"

Sure, YOU might never pay that much for your services.

But someone else will.

And it makes sense, really-

It's hard for you to wrap your mind around someone paying you more for something that seems really simple to you.

But that's WHY they're paying you.

Because you're the expert.

And paying you is going to get them from point A --> point B faster.

Just because you'd never pay for your own services,

Doesn't mean it's not valuable to someone else.

I'm here,

Emily

Helping you become your best marketer.

113 Cherry St #92768, Seattle, WA, 98104-2205
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My honest opinion of social media

I don’t really know when it started- the addiction to social media. Was it when Instagram introduced the unlimited feed? Was it when TikTok bombarded us with short-form video? Was it when the algorithm started sending me dog videos? I can’t pinpoint exactly when it started, but maybe that’s the point. It’s been a slow burn this entire time. Introducing small, subtle changes so we adjust… and then crave it even more. Even as I’m writing this, I can’t help but notice the urge I feel to check my...

2 months ago • 2 min read

5 post ideas for this week

If you're struggling to find inspiration for what to post on social media, here are five ideas you can totally steal: Tell the story of how and why you started your business. Do you have a picture of when you first started that you can post? Hop on stories and celebrate a client win! Keep it light! Post a series of memes your ideal client would find funny. What's a common objection that keeps your idea client from working with you? Can you call this out in a post and handle the objection?...

3 months ago • 1 min read

Is email marketing dead?

You might have 10s, 100s, 1,000s of unread emails sitting in your inbox right now. They're probably from companies you bought from long ago, Or creators and mentors you wanted to learn from and keep up with. But the amount of emails they send is overwhelming. They're promotional and spammy. They provide no value to you other than a discount here and there. It's because of those unopened emails that you're probably thinking- "Email marketing is dead. No one wants spammed with a ton of emails"...